It’s More Authentic to Who I Am || Bikes Personified

“It’s more authentic to who I am” struck a chord with me. The simple phrase surfaced during a conversation I had with one of our customers. He was referring to his bike. It makes sense. We invest countless hours with our bikes. Whether it’s a training tool, means to an end, sanctuary, or an outlet to save our sanity, bikes …

Sponsorship Follies

I was looking forward to what would spur a follow up to “What if Cyclists were like NASCAR Drivers and Triathletes?” post. Instead, I was left shaking my head as I heard another perfect example of what NOT to do when you’re a sponsored athlete. Bike races and cycling teams are dependent on sponsorships. These teams are ambassadors for their …

Sh*t Cyclists Say Video is Satire at its Finest

Not since Velominati’s “The Rules” have I been so entertained by cycling satire. Cyclists and Roadies are a peculiar bunch. We have our own language, rules, rituals, and personalities. If you haven’t already met them, let me introduce you in the video “Sh*t Cyclists Say” — watch it below. Every phrase, statement, and action is unfortunately spot on. It’s a …

Kill Them with Kindness : A Challenge to All Cyclists

The state of cycling when it comes forging a harmonious bond between motorists and cyclists is certainly a volatile subject. No one wants to blink in this dance. I wrote about my last encounter with a motorist in my “Why is There so Much Hate Towards Me, a Cyclist?” and recently had another incident. This time it’s about dogs chasing …